10 Years of introducing Fresh Brands & New Designers
The longest running independent fashion trade event in
London, Margin is renowned for providing a successful
launchpad for directional new designers, alongside
credible established brands.
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Richmond Classics, Bournemouth +
Established in 1988, Richmond Classics has steadily expanded from heritage casualwear to encompass classic designerwear as well as providing a platform to launch new streetwear brands + With unique design elements (gumball anyone?) and a wide range of brands, Richmond Classics has the contemporary brand scene pretty much covered +
Brands include Alife, Supremebeing, Diesel, True Religion, Adidas Originals, New Era, Y-3, Paul Smith, Humor, Kr3W, Norse Projects, YMC, Pretty Green, Stussy, Fred Perry, Lyle & Scott, Two Angle, Vivienne Westwood, to name a very few +
Starting as a small shop in seaside town Eastbourne, Urban Industry has grown to be the largest independent online purveyor of streetwear brands in the UK. With skatewear classics such as Stussy, Nike, Adidas, Obey, and Volcom, Urban Industry is also renowned for taking on new and homegrown brands that they feel their customer base will appreciate such as Supremebeing, King Apparel, Seventyseven, My Yard, Ultrarama, and Junkfunk.
Margin - London, England Launched four years ago, Margin was established to offer a show ‘where new young labels could find an affordable platfrom’ says show owner Odysseas Constantine. ‘Streetwear shows can be simpler without monolithic booths and competing sound systems - it saves brands feeling the need to compete in booth design and it saves them time and money,’ he adds. ‘Margin provides a stylish space where the product is key, we have a simple layout that brings the collections and the art to the attentions of visiting buyers and press.’ The biannual show moved venues to the Royal Horticultural Halls for its February 2006 edition. Its regular exhibitors include Supremebeing, Dephect, Lady Luck Rules OK, Lazy Oaf, I Saved Laurence, New Urban, Slush, 2sickbastards and Urban Urban. www.margin.tv
… hip young British brands continue to gather at Margin …
Yet, paradoxically, among all the change it fosters, streetwear also thrives on consistency. As Odysseas Constantine, the owner of the London-based streetwear show Margin, says: ‘The most successful brands are the ones who know what they’re about and stick to that message from season to season with no particular attention paid to mainstream trends.’
In the world of sneakers is there such a thing as handmade and bespoke? With a factory capacity of 150 sneaks per style per season the sneaks from Supremebeing are a matter of exclusivity based on the time of 3 old skool shoe makers and their hand skills in the workshop in Barcelona, Sants.
The sneaks designer/maker Damian Quinn at Supremebeing studied classical shoemaking at Cordwainers, London. Together with Yok, Dave and Jo at Supremebeing, this is a project that encompasses all their footwear chat.
Damian at Supremebeing made a pair of sneakers by hand during the period of Margin London to enable those who love their sneaks to see the process that goes into making a pair of hand made shoes.
The Finished Pair made during Margin February 2006
10 Years of introducing Fresh Brands & New Designers
The longest running independent fashion trade event in
London, Margin is renowned for providing a successful
launchpad for directional new designers, alongside
credible established brands.
Share:
![london: streetwear showcase savvy streetwear exhibition margin kicks off on sunday july 30, labels include wendee ou, supremebeing, tiia vanhatapio and noodoll, location: royal horticultural halls, lindley hall, vincent square [westminster].](http://margin.tv/pressroom/superfuture0706.jpg)
![london: streetwear showcase savvy streetwear exhibition margin kicks off on sunday july 30, labels include wendee ou, supremebeing, tiia vanhatapio and noodoll, location: royal horticultural halls, lindley hall, vincent square [westminster].](http://margin.tv/pressroom/superfuture07062.jpg)
