Archive for the 'Urban Outfitters' Category

Exhibitor Preview + Ashley Marc Hovelle AMH + FEB 2010 + The Tee Room

Monday, January 25th, 2010

ASHLEY MARC HOVELLE AMH  Global trade launch in The Tee Room at Margin in FEB 2010    Created on the party isle of Ibiza, designer Ashley Marc Hovelle makes his trade debut at Margin with a new range of hit tees + Previously a designer at Fred Perry & Gloverall, and a buyer at Urban Outfitters & Envy, Ashley made the jump to launch AMH + The first collection pays homage to Michael Jackson and has already amassed an impressive group of celebrity fans, including Mark Ronson (pictured), Erick Morillo, Annie Mac, The Kaiser Chiefs, Mgmt, and many more.

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Hideyourarms.com April 2008

Tuesday, April 29th, 2008

Review: Hand of Prey by Your Eyes Lie   It’s always fun to get mail from unexpected places, and Thailand is one of those places. I’m pretty used to receiving mail from America by now, but the far East is still something of a novelty for me in terms of mail, and even though I know that Your Eyes Lie are a UK/Thai operation, I was expecting a package with stamps bearing the Queens face rather than a serious looking Thai guy. I’m sure the very mention of Thailand and clothes has immediately got some of you worrying about the conditions that these clothes were made in, but have no fear, these tees have nothing to do with little kids that have excellent sewing skills and a lot to do with a creative partnership between British graphic designer Ben Yarwood and Thai fashion designer Alisa Longsuwan. I met Ben at Margin and we had a good chat about all things YEL and HYA, he told me all about the stresses of creating a tee to print on (no stock AAs here!), the significance of being picked up by Urban Outfitters, and gave me a better overall understanding for a brand that I knew I liked, but didn’t quite get.This tee is also something that I don’t quite get. The phrase ‘Hand of Prey’ is actually a Googlewhack, with the link going to a PDF about the History of Veterinary Medicine in the late Islamic Period… so I don’t think that’s where they got their inspiration from for this piece. But I think not knowing what it means is pretty cool too, t-shirts don’t necessarily have to mean something, and you don’t necessarily have to understand it if they do. The important thing is that they look cool, and undoubtedly this does, black and white tees always give you a lot of options when you’re pairing up your tee with something, which is why I like that combo so much. Considering how much time YEL put into creating a quality t-shirt (I think they spent about six months testing and retesting different styles, cuts and material blends) its hardly a surprise that they’ve produced something impressive. The first tee of theirs that I reviewed is still going strong four months on, although you should bear in mind that since I own so many tees I don’t wear the same tee as often as most people do. It is quite a fitted shirt, and not particularly long in the body either, definitely a quality product, and the custom tags are a nice touch as well.
www.hideyourarms.com
www.youreyeslie.com

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Art + July 2006 + Eleanor Bowley

Wednesday, August 2nd, 2006

Eleanor Bowley
Eleanor Bowley
Before even graduating this year from the Arts Institute of Bournemouth with a degree in Illustration, Eleanor Bowley has already come to the attention of the fashion world.

With her unique style of creating images from stitching and trimmings on recycled fabrics, Eleanor was commissioned as part of her final year project to design a range of clothes sold within the Urban Renewal area of Urban Outfitters.

Eleanor Bowley exhibited pieces in the lounge at Margin in July 2006.

For further details, visit the website at:
www.eleanorbowley.co.uk
Eleanor Bowley

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Youth Intelligence NY Report March 2003

Saturday, March 15th, 2003

Margin, London. 9th-10th February 2003

Young Fashion Event, Margin saw a successful second season last month. Spread over 2 days during Menswear Autumn/Winter buying week, the event was held at the Music Rooms on South Molton Lane. This space was chosen for its central London location, close proximity to Bond Street tube & for the space itself. The Music Rooms is a popular venue chosen by artists & fashion designers to exhibit & show their collections. Parquet floors & white walls make a stylish blank canvas to dress & individualise the location.Margin was created out of a necessity. London is globally known for its young, cutting edge independent designers, who usually have little or no financial backing. Event founder, Odysseas Constantine wanted to create a platform for his own Rainbow Knitwear range and Block Headwear where he works as a consultant & sales associate. “Established London trade events are un-justifiably costly. Smaller, cutting edge brands who are trying to get off their feet simply cannot afford the stand prices being charged.” Brands showing at Margin can save between 50-75%, compared to more established events. Costs are kept low by keeping the profit margin realistic. Odysseas and business partner Laurent Roure, of Bond International have their own brands to show each season and therefore do not rely solely on the profits of Margin to survive.Over the course of 2 days, 500 buyers and distributors came to check out 45 brands including well-respected labels such as Broke, Bitter & Twisted, Electonic Sheep, Gama-Go, OK47, Upper Playground and of course Odysseas’ & Laurent’s own brands.As well as UK stores such as Selfridges, Harvey Nichols, Urban Outfitters, American Retro & Joseph, Margin saw a big international interest. From Japan, they welcomed Ships, Agosto, Beams & Baycruise to name a few and influential Italian departments such as Fiorucci, Eight Ball & Daisy Age. Also present were individuals from Austria, Finland, France, Germany, Greece, Ireland, Malta, Mexico, The Netherlands, Portugal, Spain, Switzerland & the USA. A total of 17 magazines & press, including Wad, France, Sportswear International & Arena Homme Plus also attended.Next season the shows will divide into two categories showing at different trade weekends.

 

 

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