10 Years of introducing Fresh Brands & New Designers
The longest running independent fashion trade event in
London, Margin is renowned for providing a successful
launchpad for directional new designers, alongside
credible established brands.
Share:
Agent Knock
American Chang
A-Non Clothing
Block Headwear
Cindez
Dangerous Breed
Dephect
Fork Forever
F-risk Jeans
Girlgang
Hammer Brand
Holt Royale
Ili I Love It
Imso
Isis Cashmere
Keto
Komodo
Lady Luck Rules OK
Laysick
Lazy Oaf
Lost Property
Maak and Herstel
Mami London
Map London
Muffty
Office Lendorff
Remco Ontour
Peace Industries
Roxton
Seventyseven
SP:UK
Tiia Vanhatapio
Ubiquity Records
Vivien of Holloway
Wayne Pinnock
Wendee Ou
Wendys of London / Stylex
Yamama
Zularni
Lost Property debuted successfully at Margin in February and are showing EXCLUSIVELY in Europe at Margin in July.
Lost Property is a t-shirt line where every item tells a story. Each shirt is officially licensed and are custom made in Los Angeles with some getting vigorous vintage washing to give them that really soft worn-in feel. Inspired by images of John Lennon, Frank Zappa & John Van Hamersveld, Lost Property recreate new versions of the t-shirts worn by these legends.
After the successful launch of Lost Property in February we look forward to seeing what they’ve got up their sleeves in July.
Recently we checked out Margin London, the leading alternative streetwear tradeshow in the UK. Here’s a quick rundown of the major trends from the show:
Vintage: When will this not be a trend? Get Cutie from Brighton showed 50s-inspired big bold floral print dresses that were snapped up by buyers. D4 Discus featured vintage inspired prints on 70s style maxi dresses and eco-friendly label Our World Recycled had similarly glamorous sun dresses. Yamama did Me Decade silhouettes in the form of mohair knitwear.
Military: Army jackets were plentiful, as were camouflage prints and details such as epaulettes. Apestein’s U.S. military influenced collection featured fitted crinkled cheesecloth shirts. Southwest Clothing fused army influence with fluorescent graphics, another strong trend.
Rock n Roll: This trend is still going strong, too. Apestein’s far out t-shirt graphics were heavily influenced by Jimi Hendrix and 60s psychedelia in general. Wendy’s rock belts had previously been worn by Sid Vicious and Johnny Rotten. Lost Property’s graphics were based on t-shirts worn by John Lennon and Frank Zappa.
Tailoring: Although Margin is best known for streetwear, the show is also becoming a destination for more formal tailoring. French men’s and womenswear brand Kulte combined vintage American shirting and striped knits with slim, satin dinner suits. Minimalist Swedish womenswear label Reflective Diffusion put the emphasis on superior quality well-cut basics; detailing was limited to the seams in a range of tops, capes and dresses. Spanish label El Ganso fused tailoring with sports details, such as felt stripes on heritage fabrics and formal coats.
2sickbastards
Abuze London
Allpurpose Workshop
Apestein
Concrete Hermit
Crossfader
Dephect
Detour
El Ganso
El Ganso
FFYR / Agharta
Get Cutie
Ginch Gonch
Girlgang
Hardboiled inc
Heidi Seeker
Holt Royale
Ili - I Love it
I Saved Laurence
Joker and Thief
Junkfunk
Kangol
Kulte
Lady Luck Rules OK
Lazy Oaf
Loaf
Loaf
New Future Graphic
New Urban
NotYetDead
Our World Recycled
Plain Lazy
Pussytat
Reflective DIffusion
Scrawl Collective
Seventyseven
Signal 230
Slush
Smorgandorf
South West Clothing
SPUK
Stylex
Sugarhill
Supremebeing
Terrace Tees
The Hello 21 Corporation
Tonic
Urban Urban
Worn Free / Lost Property
Yamama
10 Years of introducing Fresh Brands & New Designers
The longest running independent fashion trade event in
London, Margin is renowned for providing a successful
launchpad for directional new designers, alongside
credible established brands.
Share:
